EcoLearn & Alpha Universe Group FZC

Mission

EcoLearn & Alpha Universe Group FZC, founded and co-founded by Abdallah
Harfouch & Lama El Kouba, is dedicated to empowering individuals and
businesses with the knowledge, tools, and strategies needed to turn ideas into
impactful achievements. With a strong foundation in financial and investment
education, our mission is to cultivate a global network of financially literate
individuals who can identify and seize opportunities that generate sustainable
and responsible returns.
Through practical insights, strategic connections, and innovative learning
experiences, EcoLearn & Alpha Universe Group is committed to fostering both
personal and professional growth while contributing to a healthier, wealthier,
and more financially sustainable world.

Vision

We envision a society where financial literacy and empowerment enable individuals to confidently pursue their goals, achieve financial independence, and make informed investment decisions. Guided by our slogan, “Sustainability and Financial Independence,” our vision is to create a world where knowledge drives action, unlocking opportunities and bridging the gap between potential and purpose.
By aligning financial education with sustainability principles, we aim to support Dubai’s vision of becoming the world’s most sustainable city, ensuring that economic growth and environmental responsibility go hand in hand.
 EcoLearn & Alpha Universe Group FZC

Mission

EcoLearn & Alpha Universe Group FZC, founded and co-founded by Abdallah
Harfouch & Lama El Kouba, is dedicated to empowering individuals and
businesses with the knowledge, tools, and strategies needed to turn ideas into
impactful achievements. With a strong foundation in financial and investment
education, our mission is to cultivate a global network of financially literate
individuals who can identify and seize opportunities that generate sustainable
and responsible returns.
Through practical insights, strategic connections, and innovative learning
experiences, EcoLearn & Alpha Universe Group is committed to fostering both
personal and professional growth while contributing to a healthier, wealthier,
and more financially sustainable world.

Vision

We envision a society where financial literacy and empowerment enable individuals to confidently pursue their goals, achieve financial independence, and make informed investment decisions. Guided by our slogan, “Sustainability and Financial Independence,” our vision is to create a world where knowledge drives action, unlocking opportunities and bridging the gap between potential and purpose.
By aligning financial education with sustainability principles, we aim to support Dubai’s vision of becoming the world’s most sustainable city, ensuring that economic growth and environmental responsibility go hand in hand.
Founder
Abdallah Harfouch  is a visionary economist,
certified financial consultant, and international speaker who is redefining financial education as a tool for empowerment, sustainability, and economic transformation. As the Founder of EcoLearn & Alpha Universe Group FZC, he has built a global platform that equips individuals, businesses, and communities with the knowledge to achieve financial independence and long-term prosperity.
Abdallah’s work is deeply aligned with the vision of His Highness Sheikh Mohammed Bin Rashid Al Maktoum, particularly in advancing the UAE’s commitment to women’s empowerment, sustainability, and
economic diversification. By merging financial literacy with entrepreneurship and and investment strategies, he ensures that individuals—especially women—have the tools to thrive in an evolving economy and actively contribute to the UAE’s transformation into the most sustainable city in the world (2025–2030).

Empowering Women as a Cornerstone of Economic Growth
Abdallah firmly believes that empowering women is key to building a stronger, more resilient economy. His commitment to gender equality is embodied in his work with Alpha Women, an initiative co-founded with his wife, Lama El Kouba, to equip women with financial knowledge, investment strategies, and leadership skills. Together, they are shaping a future where women play a central role in economic decision-making, innovation, and sustainability.

A Vision for the Future
By fostering strategic partnerships, innovative educational programs, and global investment platforms, Abdallah is not just educating—he is building a movement that
empowers individuals to turn knowledge into action and ambition into impact. His work with Lama El Kouba, alongside leading voices in sustainability and finance, reinforces his
mission to create an inclusive, financially empowered, and future-ready society.
Abdallah Harfouch is more than a financial educator—he is a catalyst for change, merging financial intelligence with leadership, sustainability, and the visionary goals of the UAE. Through his initiatives, he is paving the way for a world where financial
empowerment fuels sustainable growth and where women stand as equals in shaping the future of global economies.
Co- Founder
Lama El Kouba is a dynamic entrepreneur, financial educator, and international speaker, dedicated to empowering women through
financial independence and sustainable success. As the Co-Founder of EcoLearn & Alpha Universe Group FZC and the founder of Alpha Women, she has become a leading voice in financial literacy, investment strategies, and women’s leadership.
Holding an MBA in Banking Operations and Management, Lama began her career in the corporate world, where she gained deep expertise in finance, business strategy, and operations. However, her passion for education, entrepreneurship, and women’s empowerment led her to take a bold step— shifting her focus toward financial education and impact-driven business initiatives.
Lama is also actively integrated into the UAE’s strategic government program for
building the world’s most sustainable city (2025–2030). She works hand in hand with
Claudia Pinto, a renowned philanthropy and sustainability advisor, to align financial
literacy, investment strategies, and women’s empowerment with the United Nations
Sustainable Development Goals (SDGs). Together, they are bridging finance, sustainability, and social impact, ensuring a holistic approach to building a resilient and inclusive future.

Through Alpha Women, Lama is on a mission to equip women with the knowledge, confidence, and skills needed to take control of their financial futures, build thriving businesses, and break barriers in traditionally male-dominated industries. As a sought-after international speaker, she shares practical insights on financial
management, investment strategies, and business leadership, inspiring thousands worldwide to embrace economic empowerment.
Lama’s work goes beyond education—she is creating a global movement of financially independent and empowered women, bridging the gap between potential and success. Through her leadership at EcoLearn & Alpha Universe Group, she continues
to drive financial literacy, sustainable investments, and entrepreneurial growth, ensuring that knowledge remains the key to unlocking limitless opportunities.
Lama El Kouba is not just a business leader—she is a trailblazer, mentor, and advocate for financial empowerment, shaping a future where women stand as equals in the
global economy while actively working hand in hand with Claudia Pinto to contribute to the UAE’s vision of building the most sustainable city in the world.
Founder
Abdallah Harfouch  is a visionary economist,
certified financial consultant, and international speaker who is redefining financial education as a tool for empowerment, sustainability, and economic transformation. As the Founder of EcoLearn & Alpha Universe Group FZC, he has built a global platform that equips individuals, businesses, and communities with the knowledge to achieve financial independence and long-term prosperity.
Abdallah’s work is deeply aligned with the vision of His Highness Sheikh Mohammed Bin Rashid Al Maktoum, particularly in advancing the UAE’s commitment to women’s empowerment, sustainability, and
economic diversification. By merging financial literacy with entrepreneurship and and investment strategies, he ensures that individuals—especially women—have the tools to thrive in an evolving economy and actively contribute to the UAE’s transformation into the most sustainable city in the world (2025–2030).

Empowering Women as a Cornerstone of Economic Growth
Abdallah firmly believes that empowering women is key to building a stronger, more resilient economy. His commitment to gender equality is embodied in his work with Alpha Women, an initiative co-founded with his wife, Lama El Kouba, to equip women with financial knowledge, investment strategies, and leadership skills. Together, they are shaping a future where women play a central role in economic decision-making, innovation, and sustainability.

A Vision for the Future
By fostering strategic partnerships, innovative educational programs, and global investment platforms, Abdallah is not just educating—he is building a movement that
empowers individuals to turn knowledge into action and ambition into impact. His work with Lama El Kouba, alongside leading voices in sustainability and finance, reinforces his
mission to create an inclusive, financially empowered, and future-ready society.
Abdallah Harfouch is more than a financial educator—he is a catalyst for change, merging financial intelligence with leadership, sustainability, and the visionary goals of the UAE. Through his initiatives, he is paving the way for a world where financial
empowerment fuels sustainable growth and where women stand as equals in shaping the future of global economies.
Co- Founder
Lama El Kouba is a dynamic entrepreneur, financial educator, and international speaker, dedicated to empowering women through
financial independence and sustainable success. As the Co-Founder of EcoLearn & Alpha Universe Group FZC and the founder of Alpha Women, she has become a leading voice in financial literacy, investment strategies, and women’s leadership.
Holding an MBA in Banking Operations and Management, Lama began her career in the corporate world, where she gained deep expertise in finance, business strategy, and operations. However, her passion for education, entrepreneurship, and women’s empowerment led her to take a bold step— shifting her focus toward financial education and impact-driven business initiatives.
Lama is also actively integrated into the UAE’s strategic government program for
building the world’s most sustainable city (2025–2030). She works hand in hand with
Claudia Pinto, a renowned philanthropy and sustainability advisor, to align financial
literacy, investment strategies, and women’s empowerment with the United Nations
Sustainable Development Goals (SDGs). Together, they are bridging finance,
sustainability, and social impact, ensuring a holistic approach to building a resilient and inclusive future.

Through Alpha Women, Lama is on a mission to equip women with the knowledge, confidence, and skills needed to take control of their financial futures, build thriving businesses, and break barriers in traditionally male-dominated industries. As a sought-after international speaker, she shares practical insights on financial
management, investment strategies, and business leadership, inspiring thousands worldwide to embrace economic empowerment.
Lama’s work goes beyond education—she is creating a global movement of financially independent and empowered women, bridging the gap between potential and success. Through her leadership at EcoLearn & Alpha Universe Group, she continues
to drive financial literacy, sustainable investments, and entrepreneurial growth, ensuring that knowledge remains the key to unlocking limitless opportunities.
Lama El Kouba is not just a business leader—she is a trailblazer, mentor, and advocate for financial empowerment, shaping a future where women stand as equals in the
global economy while actively working hand in hand with Claudia Pinto to contribute to the UAE’s vision of building the most sustainable city in the world.

Don't miss the chance to get your Free copy of the E-book!

5 Ways To Boost Your Financial Future
Discover how financial & investment education will change your life
  • SET AND EVALUATE YOUR GOALS
  • ​​GENERATE PASSIVE INCOME
  • ​UNDERSTAND THE DIFFERENCE BETWEEN GOOD DEBT AND BAD DEBT
  • ​DIVERSIFY YOUR INVESTMENTS
  • ​EDUCATE YOURSELF
DON'T WAIT!!
TAKE ACTION NOW!!
CLICK ON THE LINK BELOW
Ecolearn & Alpha Universe Group, your one-stop destination for everything related to your financial future!
Ecolearn & Alpha Universe Group, your one-stop destination for everything related to your financial future!

Hey Ladies.. It's Your Time To Expand!

WHY ALPHA WOMEN?

An Alpha Female is a woman who wholeheartedly embraces her leadership ambitions. She is exceptionally talented, highly motivated, self-confident, and naturally leads others.

CO - Founders

Lama El Kouba

Financial Markets Analyst and Trader

| LEADER AT ALPHA UNIVERSE PROJECT |

My goal is to help women worldwide to achieve financial independence, and time freedom through financial literacy which will help them in return to be strong, independent, and successful.
As Michelle Obama said “just try new things. Don’t be afraid, step out of your comfort zone and soar”, I strive to break the ceiling of regular things and I do what motivates me, inspires me, and challenges me.

Eliane Ghanem

Financial Markets Analyst and Trader

| LEADER AT ALPHA UNIVERSE PROJECT |

I help Women all over the world to create money out of money for themselves and others by teaching them how to build an abundant online business through financial markets and online marketing.
My call is to remind women that what matters the most is the freedom of choices that money offers and the flexibility of time it brings to them so they could become more connected to themselves and to their loved ones and most importantly create the lifestyle they dream of.

It's your moment to flourish!!
Take that step to expand your horizons!!

Hey Ladies.. It's Your Time To Expand!

WHY ALPHA WOMEN?

An Alpha Female is a woman who wholeheartedly embraces her leadership ambitions. She is exceptionally talented, highly motivated, self-confident, and naturally leads others.

CO - Founders

Lama El Kouba

Financial Markets Analyst and Trader

| LEADER AT ALPHA UNIVERSE PROJECT |

My goal is to help women worldwide to achieve financial independence, and time freedom through financial literacy which will help them in return to be strong, independent, and successful.
As Michelle Obama said “just try new things. Don’t be afraid, step out of your comfort zone and soar”, I strive to break the ceiling of regular things and I do what motivates me, inspires me, and challenges me.

Eliane Ghanem

Financial Markets Analyst and Trader

| LEADER AT ALPHA UNIVERSE PROJECT |

I help Women all over the world to create money out of money for themselves and others by teaching them how to build an abundant online business through financial markets and online marketing.
My call is to remind women that what matters the most is the freedom of choices that money offers and the flexibility of time it brings to them so they could become more connected to themselves and to their loved ones and most importantly create the lifestyle they dream of.

It's your moment to flourish!!
Take that step to expand your horizons!!

Alpha Universe Project: The #1 Passive Income Platform

Overview

Alpha Universe extends its guiding hand, offering expert mentorship in navigating two of the most influential sectors within the digital economy:

Financial Trading:
In the highly lucrative Forex markets, Stocks, Commodities and Crypto. Alpha Universe offers constant 24/7 support to guide your every move.

Affiliate Marketing:
Harness the vast financial potential of social media effortlessly with Alpha Universe's guidance, creating multiple income streams with ease.

Alpha Universe Project: The #1 Passive Income Platform

Overview

Alpha Universe extends its guiding hand, offering expert mentorship in navigating two of the most influential sectors within the digital economy:

Financial Trading:
In the highly lucrative Forex markets, Stocks, Commodities and Crypto. Alpha Universe offers constant 24/7 support to guide your every move.

Affiliate Marketing:
Harness the vast financial potential of social media effortlessly with Alpha Universe's guidance, creating multiple income streams with ease.

Alpha Universe Project teaches you how to take charge of your finances TODAY.

Mission

-Intersection of Industries: A unique fusion of the colossal financial markets and the transformative world of online business.
-Comprehensive Education: Full educational sessions covering financial literacy, investment strategies, and more.
-Round-the-Clock Support: Access to 24/7 support services to guide you at every step of your financial journey.
-Skill Enhancement: Equipping you with the tools and training needed to elevate your business skills.
-AI Signals: Harness the power of AI-driven signals to make informed financial decisions and optimize your trading strategies.

Mission

-Intersection of Industries: A unique fusion of the colossal financial markets and the transformative world of online business.
-Comprehensive Education: Full educational sessions covering financial literacy, investment strategies, and more.
-Round-the-Clock Support: Access to 24/7 support services to guide you at every step of your financial journey.
-Skill Enhancement: Equipping you with the tools and training needed to elevate your business skills.
-AI Signals: Harness the power of AI-driven signals to make informed financial decisions and optimize your trading strategies.
EcoLearn Academy
Eco Learn Academy is a leading global marketplace for learning and instruction, By connecting students all over the world to the best instructors, EcoLearn Academy is helping individuals reach their goals and pursue their dreams.
EcoLearn Academy is the first wide Digital Educational market place that focuses on the MENA region listing courses by the best instructor.

What We Offer?

Ecolearn Academy is your Gateway to comprehensive finance and financial market education.
Our detailed courses are designed to teach you from the ground up, ensuring a solid foundation for your financial journey.

Simplified Abdallah Trading Strategy S.A.T.S

  • Learning the Four Pillars: Technical Analysis, Fundamental Analysis, Risk Management, How to Control Your Emotions During Trading
  • Swing System: On Main currencies, Stocks, Indices
  • Scalp System: On Dow Jones US30
  • ​Available in English and Arabic

How To Manage Your Money Program

  • Comprehensive financial education, planning and investment strategies.
  • Techniques for investing even with a modest income.
  • ​Distinguishing between good debt and bad debt.
  • ​Elevating your financial future to new heights.
  • ​​Valuable insights and tips derived from real-world experience.
  • Available in English​

It's the cornerstone that paves the way to your financial success!

EcoLearn Academy
Eco Learn Academy is a leading global marketplace for learning and instruction, By connecting students all over the world to the best instructors, EcoLearn Academy is helping individuals reach their goals and pursue their dreams.
EcoLearn Academy is the first wide Digital Educational market place that focuses on the MENA region listing courses by the best instructor.

What We Offer?

Ecolearn Academy is your Gateway to comprehensive finance and financial market education.
Our detailed courses are designed to teach you from the ground up, ensuring a solid foundation for your financial journey.

Simplified Abdallah Trading Strategy S.A.T.S

  • Learning the Four Pillars: Technical Analysis, Fundamental Analysis, Risk Management, How to Control Your Emotions During Trading
  • Swing System: On Main currencies, Stocks, Indices
  • Scalp System: On Dow Jones US30
  • ​Available in English and Arabic

How To Manage Your Money Program

  • Comprehensive financial education, planning and investment strategies.
  • Techniques for investing even with a modest income.
  • ​Distinguishing between good debt and bad debt.
  • ​Elevating your financial future to new heights.
  • ​​Valuable insights and tips derived from real-world experience.
  • Available in English​

It's the cornerstone that paves the way to your financial success!

E- Learn TV
E-learn TV, your go-to YouTube channel for all things related to EcoLearn Nexus.
Tune in for a front-row seat to our events, webinars, and engaging activities.

ARE YOU READY TO CHANGE YOUR FUTURE?

E- Learn TV
E-learn TV, your go-to YouTube channel for all things related to EcoLearn Nexus.
Tune in for a front-row seat to our events, webinars, and engaging activities.

ARE YOU READY TO CHANGE YOUR FUTURE?

EcoLearn Summit
This year, our slogan “Empowering a Sustainable and Financially Independent Future” reflects our commitment to empowering individuals and businesses to transform ideas into impactful achievements. Through engaging sessions, expert insights, and actionable strategies, the summit will guide participants in bridging the gap between potential and purpose, turning vision into reality while fostering a future that is both sustainable and financially independent

EcoLearn Summit 2025 - 7th Edition - Dubai  Official Teaser

Empowering a Sustainable and Financially Independent Future

EcoLearn Summit

This year, our slogan “Empowering a Sustainable and Financially Independent Future” reflects our commitment to empowering individuals and businesses to transform ideas into impactful achievements. Through engaging sessions, expert insights, and actionable strategies, the summit will guide participants in bridging the gap between potential and purpose, turning vision into reality while fostering a future that is both sustainable and financially independent

EcoLearn Summit 2025 - 7th Edition - Dubai Official Teaser

Empowering a Sustainable and Financially Independent Future

You're just one step away from elevating your financial future!

TAKE ACTION NOW!!

You're just one step away from elevating your financial future!

TAKE ACTION NOW!!

Reach out whenever you desire!

Our support team is available 24/7

Reach out whenever you desire!

Our support team is available 24/7

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